You might have multiple services you offer that we briefly mention in your main business promo; however, with the service video, we solely focus one specific service offering. This one to two minute video will focus on that one specific service and how you go through that process and how your customers have enjoyed the end result of your work. Or if you are just launching it, having an explanation of the service is also great! This is great if you offer many different services. Check out our example from Careerminds Evergreen Program.
Sometimes concepts can be very abstract. A motion Graphics video is a great way to incorporate visuals that might be difficult to film and explain concepts in a more concise way. Many explainer videos use motion graphics based videos so that their prospects have a better understanding of what they offer and how a particular system works. In this example, The Blake School used this video to overcome objections of tuition for their school and how their financial assistance works.
Events are always fun! But sometimes having a certain number of people show up for these events can make or break it. Events videos are great because they can be used to showcase the energy, speakers, location/venue and what you will learn or get out of the event. Then you can use the video for the following year’s event. Check out the recap event video we filmed for PSPS (for the 4th year in a row!)
A speaker reel is a great opportunity to showcase what your speaking engagements are like but also how engaged the audience is with the speaker. In this example, Mary Ciammetti speaks with various schools and organizations about the dangers of binge drinking and knowing the signs of alcohol poisoning. This video highlights her various speaking engagements and what the viewers learn through this presentation.