How to Create Evergreen Video Assets

How to Create Evergreen Video Assets

Getting started on filming for your main marketing video is exciting, but before you dive in, you might want to consider the opportunities of what you're about to capture. You might have thought that film day preparations ended with setting up plans for this one...

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The Value of a Testimonial Video

The Value of a Testimonial Video

In the last blog, we talked about what a branding video is, what goes into it, as well as the importance of having one. One of the elements we discussed was the fact that you can include testimonials from your clients or customers to help tell your story. Taking that...

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What is a Branding Video?

What is a Branding Video?

For only being  5 words, it’s a pretty loaded question. Branding videos can look so different in so many ways.  From the structure, purpose, and the platforms it will be used on. One would think that would be a tough question to answer. However, I like to define...

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Video Production Process: Step 3 Editing

Video Production Process: Step 3 Editing

After all of the filming has been completed, it’s now time to get to the editing phase. This is where you take all of the footage shot, all of the interviews, and turn it into a compelling 1-3 minute video that tells the story of your organization. Sounds easy right?...

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