What Do You Wear to Your Video Shoot?

by Joe Monzo | Dec 17, 2018 | General

Picking an outfit for a video shoot can be strangely stressful, since you know the video will be sticking around for a while. Video content is also an investment, so you feel extra pressure to get it right the first time. When you’re giving an interview or...

The Three Pillars of Creating Effective Video That Gets Results

by Joe Monzo | Jul 13, 2018 | General

Everyone knows that online video is becoming such an important marketing tool for businesses of all sizes. With a conversion rate of over 68% and search engines like Google, prioritizing websites with video, it’s no wonder why companies are allocating more money for...

Three Criteria For Having an Explainer Video

by Joe Monzo | Feb 7, 2018 | General

An explainer video is a type of video that, as it's name suggests, explains an idea, a process, a product, or service. It can be shot on video or use a well crafted animation to help explain the topic. Let’s chat about some of the criteria to creating an explainer...